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February 28, 2017

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Crisis management guidance issued for fleet managers

A guidance report on crisis management for fleet managers and HR professionals has been published by the road safety charity, Brake.

The report, pubilshed in collaboration with Kennedys follows a series of successful ‘Crisis response training for managers’ seminars, which covered practical and procedural issues around a crisis event involving sudden death or serious injury.

Drawing knowledge from best practice case studies, the guidance highlights the importance of having an established crisis management plan in the event of a serious incident.  The guidance also focuses on what should be included in an effective management strategy.


The guidance includes expert input from specialist disaster management trainer, Rosie Murray, who has extensive experience in delivering crisis response training to police Family Liaison Officers, local authority staff and commercial companies.

Content within this guidance report also includes an overview of the complications that can arise following a serious road traffic incident, and the importance of communication and implementing a support system for everyone affected.

Radd Seiger, partner at Kennedys and expert in serious incident and crisis management, draws on his knowledge of representing UK and multinational companies in some of the UK’s worst disasters to add his golden rules for crisis management.

This new resource is available free of charge to all Brake Professional members through, and is available for non-members to purchase from the Brake shop.

Brake, with the support of Kennedys, will be running two additional crisis response training sessions in 2017, in Birmingham and Edinburgh. Please email [email protected] for further information.


Driving for Better Safety - Free eBook download

This eBook will guide you through some of the key understandings you need to be able to manage driver safety effectively and, at the end, provide a series of free resources you can access to help you ensure your own driver safety management system is robust, legally compliant and in line with industry-accepted good practice.

Download this eBook from Driving for Better Business and SHP to cover:

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