Informa Markets

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September 20, 2006

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Invisible touch

Many workplace and household chemicals are absorbed directly into the skin, causing dry, itchy, and cracked skin. A new hand-protection lotion, which is said to have been successful in the US, has been launched in the UK and hopes to change that.

According to the makers, Gloves In A Bottle is a non-greasy, non-sticky, hypoallergenic and completely safe hand-protection shielding lotion that bonds with the outer layers of the skin.

Gloves In A Bottle does not wash off, and is said to work like an invisible pair of gloves, preventing dirt and grime from penetrating the skin. This keeps moisture-robbing irritants out, while retaining the skin’s natural oils, says the company, which also describes the lotion as an ideal moisturiser for dry, extremely dry, and cracked skin, because it allows skin to breathe and retain its natural moisture and oils.

Conventional lotions just replace natural oils with artificial ones, offering only temporary relief that does not heal the skin, the company adds. Never before, it maintains, have so many common skin conditions, allergies and complaints been afforded the solution offered by Gloves In A Bottle, which starts working with just one application.

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